Our customer intelligence services help you get a picture of your market by analyzing product history, overall value, channel preferences, demographics, interests and behavioral attributes, geographical and social media data. We develop the data analysis framework, data model, strategy, and reporting. Our business consultants work with you to define the business requirements for customer intelligence.
Our technical team can pull the data from your on-premise systems, cloud systems, and social platforms like Twitter and Facebook, and our data analysts (statisticians) review and interpret your data. We can provide a one-time customer intelligence report or we can set up a solution that provides the information on an ongoing basis.
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Our predictive analytics services help you forecast campaign response likelihood and campaign value across channels. Based on past campaign performance data, we predict the performance of a future campaign. Our statisticians review your campaign data and develop a predictive model that is unique to your situation. Our statisticians, visual designers and developers create interactive campaign dashboards using the key principles of visual analytics.
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